SamSung electron LCD realizes dimension standardization successfully again
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Tendency of the market is at present medium, LCD size standard gradually incline to at 40 inches, 46 inches of substrate. It is before in the standardization competition of face plate of TV of liquid crystal of 40 inches of timeses, with 42 inches, 47 inches of each other not concede. But begin from inside year, media explodes gave premonitory LCD industry the fundamental news of tremendous change: Advance 42 inches, the LCD enterprise of 47 inches of standardization entered operation of reduction of output along with all the others. Not only such, they suspended the investment plan to next product line in the round even.
Ever was in 2003, most competition enterprise decides, started premature of market of 40 inches of LCD-TV 2005, but SamSung anticipates to the market however have different verdict. Through the market research of careful, samSung electron thinks, if cannot develop market of 40 inches of LCD-TV in the round 2005, will be in inferior position in the competition with PDP so. SamSung electron course is cogitative, the decision has jumped to be able to measure the 6th acting product line that produces table machine video, it is OK to advance the 7th acting product line that the quantity produces large TV.
Another important decision, be it is the standard measure of LCD-TV face plate 40 inches certainly. The most important segment depends on ensuring strategic associate concerns. For occupational market of 40 inches of LCD-TV, samSung electron need and the company that have advantage of steady demand, brand and technical power undertake cooperative. At this moment Buddhist nun of all alone of tycoon of industry of as it happens advances purpose, then Suo Ni and SamSung built S-LCD jointly 2004.
After concerning with Suo Ni's collaboration certainly, samSung electron produces 40 inches at beginning overall volume last year in April, 46 inches of face plate. SamSung electron produces the time of 42 inches of face plate to arrange 10 months early in the round than competitive company, because this grabs preoccupy market of 40 inches of LCD-TV. The famous stockjobber such as classics BNPParibas maintains consistently: "Because of the conduct propaganda of SamSung and Suo Ni, on recent LCD-TV market, 40 inches had made 40 inches of periods win the home " . See not hard, in the backside that succeeds this, having the crystallization of experience of SamSung associate with.
The market of careful is forecasted, decisive investment; Wait for measure via becoming devoir analyse, determine substrate size; Inside associated course of study well-known company, ensure the strategy cooperates organization, afore-mentioned 3 o'clock is the 3 big factors that SamSung obtains market of LCD-TV of 40 inches of timeses to standardize a success namely.
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