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Carry 100 think of buy large store 5 stars want 25 to add door store newly
From;    Author:Stand originally

Dispatch of sina science and technology on June 4 message, 2007 is 5 stars electric equipment is mixed 100 think of buy joint-stock 1 year, wang Jianguo of president of 5 stars electric equipment is the development of 5 stars placed such fundamental key this year: Plan 25 to add door store newly this year, opening large store, promotion large store is this year the core idea that inn of 5 stars door develops. Will emphasize the 3C such as promotion computer, number kind product.

According to the program, 5 stars electric equipment will be in this year already 7 some province add door store again newly 25. Emphasize in set up shop of Zhejiang, Su Na, Xu Huai, Anhui, Shandong in 7 province. These province are the advantage market of 5 stars, will continue to consolidate this year the market share that is in these advantage areas.

Li Chunhua indicates chief inspector of center of 5 stars development, "5 stars will add 9 doors store newly this month also is a few province of Jiangsu, Zhejiang, Anhui, Shandong. New set up shop of 7 years is given priority to with large store more, optional location also is in more the core trade group of provincial capital city. Prospective tendency of the market will be polarization, the sale of large store of flagship store and core can take whole market 60% the left and right sides, this kind of integrated trend needs us to accelerate the development of large store of flagship store and core. " according to introducing, 5 stars in 140 doors inn, the amount of flagship store and large store occupies the 1/3 that measures to gross, but the half above that sale can occupy total sales however. Current, store of flagship of opening of 5 stars new market, shanxi road inn, Zhenjiang inn, Changshu inn, article of inn of the inn of Suzhou stone road, inn before view, elder brother hill, Zhejiang the 40 doors inn such as 3 inn is year of sale spend the large store of 100 million, it is the main contributor of 5 stars sale and gross profit.

This year, 5 stars develop the stress the 3C product such as number, computer, communication; The high end in be being strengthened in category and taste a sale newly; Develop mainly in the brand internationally brand. 7 years new-blown sells in field, the door inn that 3C gives priority to will occupy 1/3 above.



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